When you serve false gods, there are rewards. Consider worshippers of the Canaanite gods, who enjoyed sexual acts as worship. Plus, Canaan enjoyed fruitfulness. Remember the prodigious produce brought back by the twelve spies? Still, there is a cost to serving false gods. They were the same gods that demanded the sacrifice of innocent children.
Sin falls hardest on those who look to us for care and protection. Sadly, the Canaanites put their own pleasure and prosperity over the wellbeing of their children. Even more tragic, though, is idol worship in our country, where we worship personal pleasure and prosperity at any cost. According to The State of Our Unions 2005, a report issued by the National Marriage Project at Rutgers University only 63% of American children grow up with both biological parents — the lowest figure in the Western world. Our children are being sacrificed at the altar of personal satisfaction.